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Facebook 101 For Business  
 
Event Type SICCI Institute of Business
Title Facebook 101 For Business
Date From 24 February 2012
Date To 24 February 2012
Time 03:00 PM - 06:00 PM
Description

Facebook is the largest social networking site on the planet. With over 845 million active users, Facebook is an untapped goldmine for savvy businesses.  Business owners can’t afford to ignore Facebook when considering implementing a marketing campaign.

When you hear that Facebook is rising up the online traffic ranks, almost outranking Yahoo and on to Google, you know this platform is something you need to pay attention to for your business. More and more marketing budgets are beginning to shift towards social media marketing and this rising trend is here to stay.

The big question of course is: Can Facebook be used to bring in business opportunities, leads and sales for your business? Yes it can!

How you use Facebook for your personal use is not the same tapping on Facebook for your business gains. You need to develop a Facebook marketing strategy before you can see results. This is not hard to do and can easily be achieved with the strategies you will learn in this workshop.

Did you know that according to Facebook’s own statistics, there are 483 million daily active users on average per month on Facebook worldwide? It can be safe to say that almost everyone who owns a computer is using Facebook which means a greater outreach for your business to unlimited prospects.

As such, it is important that you explore the ways your target market uses Facebook and develop a concise plan to reach out to them. Many companies think it’s alright to just post a Facebook fan page, give a few updates and that’s it, they’re doing Facebook marketing. But this doesn’t bring them any results, wasting their marketing dollars.

Facebook Marketing is a whole lot more than just throwing up a fan page and this workshop will teach you the leads and sales grabbing techniques.

Picture this: What would it mean for your business if you have a powerhouse Facebook Marketing strategy in place? What would it mean for your business if you managed to make your prospects go crazy for you on Facebook and spread the word to all their friends? The marketing potential on Facebook is massive and it is time you get on board too.

 

Target Audience      

  • Business Owners and Entrepreneurs
  • Marketing Professionals

 
Key Takeaways

  • What is Facebook & Why is it Important?
  • Why you should care?
  • How to Get Started
  • How to Create Your Business Page 5 Tips for Promoting Your Business
  • What to Measure & How
  • 3 Phases of Facebook Marketing
  • Components of a Successful Fan Page
  • Engaging Fans And Driving Repeat Business

 

 



 


 
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February 2012